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Who They Are
Our client, TCG Kings, runs a Pokémon rip n’ ship stream and has built a strong community of over 30,000 followers. In a saturated market that has been damaged by dishonest sellers, their biggest challenge was standing out while building trust, reliability, and a sense of community. They wanted their content to not only showcase their personality and authenticity but also highlight the strength of their loyal following.
Our Solution
To achieve this, we developed a diverse content strategy that combined educational short reels, comedic skits, and conversational videos covering industry news. We also amplified their presence by documenting large community events such as Collector Con and Collect Fest, and securing collaborations with high-profile influencers in the Pokémon space. This mix of content successfully positioned TCG Kings as both trustworthy and entertaining, expanding their reach across four different platforms and generating over 600,000 views in just the first three months of working together.
